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Nimble Gravity Insights

Google Optimize sunset

It’s time to say goodbye to Google Optimize

Attention all marketers, product managers, and developers: It’s (sadly) time to say goodbye to Google Optimize, it is getting turned off before the end of 2023. Google announced today that Google Optimize and Optimize 360 will sunset this year, on September 30, 2023. Any experiments

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Nimble Gravity and Ranta Digital Announce Transaction Close 

Nimble Gravity’s Acquisition Accelerates Growth of Digital Transformation and E-Commerce Consulting Services DENVER, Colo., and Highlands Ranch, Colo., December 15, 2022 — Today, Nimble Gravity LLC and Ranta Digital LLC, announced that Nimble Gravity has completed its acquisition of Ranta Digital. Ranta Digital advances Nimble

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ecommerce nimble gravity black friday

What Ecommerce Stores can do to maximize sales on Black Friday?

US consumers spent $8.9 billion in 2021 on Black Friday online, according to data from Adobe Analytics’ Digital Economy Index. This year’s Black Friday forecast e-commerce sales are projected to grow 1% YoY at $9 billion and your store can get a share.   According to Salesforce’s 2022 Peak

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Google Analytics for Insights

Is Google Analytics the most underutilized tool in the digital marketer’s toolkit?  Marketing software, tools and analytics have exploded over the last decade.  Scott Brinker has been keeping track of this trend at for many years and his 2020 Marketing Technology Landscape is so crowded it’s

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Data Visualization – Some Common Problems

The modern world is increasingly guided by data and data driven decisions. New information is continuously being mined for the sake of inference and understanding. However, data can be misrepresented and/or easily misunderstood. Data visualization tools like graphs, plots, animations, etc. are an essential way

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Digital transformation is not (JUST) ecommerce

While we believe most companies benefit from moving their product catalog and service offerings online, a digital transformation is much more than simply a better website or an online store. Here are five ideas for digital transformation beyond eCommerce that can be considered for almost

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The DATA driving Tesla innovation and valuation

As of this writing, Tesla is the most valuable automaker in the world by market cap, besting other worldwide juggernauts such as Toyota, Volkswagen, and even Detroit’s “Big Three”.     But How? Audi’s CEO has stated, in an interview with German newspaper Handelsblatt, that

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